Brother Unveils Special Edition Hello Kitty Electronic Labeller

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Fans of Hello Kitty will be thrilled to know that Brother, a leader in home and business IT peripherals that focuses on the “Customer First” approach, has introduced PT-D200KT, an all new standalone electronic labeller from Brother P-touch series. 

This electronic labeller has many advantages giving users the flexibility to make labels in accordance to their preferences and of course which includes the very popular Hello Kitty to their label designs. We know many of our friends are BIG fans of Hello Kitty! Besides that, it is easy to operate even for children and has an impressive print speed of 20mm per second that means you can have your specially created labels ready in a short span of time which is particularly useful especially for busy mothers who need to label their children’s belongings. 


Hello Kitty fans can look forward to have your own labels created with an extensive range of over 20 frames and 30 symbols of Hello Kitty frames designs to choose from and have fun creating your own personal labels. 

Besides the collection of Hello Kitty interface in PT-D200KT, you can also design your own labels on Brother TZe laminated tape, with a Hello Kitty watermark background. PT-D200KT comes with a default TZe-HW31 laminated starter tape cartridge of 4 metres tape length, pre-designed with Hello Kitty symbols and black ink ribbon.


If you prefer to use a non Hello Kitty designs for your labels, you can print out from a wide range of other designs that are suitable for you and according to your preferences. Its flexible to use and Brother’s high quality eco-friendly laminated labels are durable and can last for a long time. It has been tested to last even in extreme temperatures.

PT-D200KT specifications:

  • Prints up to 12 mm wide TZe laminated tapes
  • Prints up to 2 lines
  • Fast print speed of 20mm per sec
  • Built in with 97 frames

(Inclusive of 22 Hello Kitty frames)

  • Built in with 651 symbols

(Inclusive of 34 Hello Kitty symbols)

  • Operates with 6x AAA batteries (not included)
  • Dimensions (mm): 165 x 155 x 68mm


Good news! Brother is having a promotion on its Special Edition Hello Kitty Electronic Labeller at $88. It comes with a SURE WIN Lucky Spin from now till 27th September 2015. 

To get the sure win lucky spin, simply proceed to Brother Customer Service Centre and present your receipt. Prizes include Hello Kitty Theme Instax camera, home appliances, kitchen wares etc. 

Brother’s new PT-D200KT and TZe-HW31 tape cartridge will be available from 30 June 2015 at S$88 and S$27.50 respectively.

PT-D200KT electronic labeller can be purchased through Brother International Singapore’s authorised resellers and superstores and are supported by Brother Customer Service Centre, located at the ground level of Gateway East at Beach Road. It is open Mondays to Fridays, from 9.00am to 6.00pm, and on Saturdays, from 9.00am to 1.00pm. Closed on Sunday and Public Holidays.


Our team has a fun crafty morning at Brother where we get to create our very own Hello Kitty pouch. 



First we place the beads onto the ribbon pattern, once all the beads are settled into the pattern, we put a laminated piece over it. 


Place the pattern over the desired area of your pouch

B10 B11

Iron over it and the pattern will stick to the pouch. 


You can add on embroidered Hello Kitty Iron-ons to decorate your pouch. 


Christina, the lucky lady from our team won the Hello Kitty Electronic Labeller PT-D200KT. Congratulations and thank you Brother! 


Christina with her new personalised Hello Kitty pouch and Hello Kitty Electronic Labeller PT-D200KT. 

For more information on Brother International Singapore and its products,
please call : +65 1800-276 8437 or visit its website at :

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