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Global technology brand HONOR officially launched the all-new HONOR 400 Series, which delivers next-generation AI Imaging, flagship-level features, and outstanding durability. The HONOR 400 Series is priced from $599 to $899, offering exceptional value across the range.
HONOR has also officially named Chinese superstar Xiao Zhan as its global brand ambassador, further strengthening the brand’s presence and appeal worldwide.
Industry-leading AI Image to Video
The HONOR 400 Series captures life’s memorable moments with advanced AI Editing tools that elevate everyday creativity. Its revolutionary AI Image to Video feature, developed in collaboration with Google Cloud, transforms digital photos, AI-generated art, or old pictures into captivating five-second moving visuals.
Powerful and Versatile AI Camera
To provide users with a superior photography experience, the HONOR 400 Series is equipped with a groundbreaking 200MP Super Sensing Main Camera, a 1/1.4-inch large sensor, an f/1.9 aperture, and OIS + EIS dual stabilisation for stunning photo clarity, even in low-light conditions.
Complementing this is a 12MP Ultra-Wide and Macro Camera to capture expansive scenes. In addition to the exceptional AI photography experience, the HONOR 400 Pro includes a 50MP AI Telephoto Camera with a Sony IMX856 sensor, 3x optical zoom, and OIS, providing detailed zoom shots.
On the front, both devices are equipped with a 50MP Portrait Selfie Camera with an f/2.0 aperture, powered by HONOR’s advanced portrait algorithm for taking professional-grade selfies with stunning detail and lifelike colours.
Combining Next-Gen AI Imaging and Flagship Camera Specs
The HONOR 400 Series’ photography experience is powered by the advanced AI HONOR IMAGE ENGINE, introducing a cutting-edge AI camera that elevates mobile photography. The AI Super Zoom on the Pro version boasts an AIGC-powered telephoto capability of 15x to 50x, making it perfect for capturing distant scenes, like natural landscapes or urban cityscapes.
The standard version, on the other hand, is the industry’s first smartphone to achieve 30x telephoto shooting capability with a main camera.
For studio-quality portrait images, the HONOR 400 Series comes with AI Portrait Snap, which maintains sharpness and clarity even when capturing motion in portrait mode under daytime street scenes.
Meanwhile, Harcourt Portrait 2.0 offers users creative options for capturing striking portraits with refined bokeh and sophisticated light-shadow effects. In addition to the three distinct Harcourt Studio styles, this feature also offers six Film Simulation filters. The HONOR 400 Pro also includes an additional feature—AI Enhanced Portrait, which delivers ultra-high-definition portraits while letting the true colours of every subject shine through.
Pricing and Availability
The HONOR 400 Series is available in three variants. The HONOR 400 Pro, priced at $899, offers 24GB RAM (including 12GB HONOR Turbo RAM) and 512GB ROM. Showcasing an elegant design inspired by nature, the HONOR 400 Pro arrives in Lunar Grey, Tidal Blue and Midnight Black. The HONOR 400, priced at $599, offers 24GB RAM (including 12GB HONOR Turbo RAM) and 256GB ROM. The devices come in Desert Gold and Midnight Black. The HONOR 400 Series will be available for purchase in stores nationwide starting on 30 May 2025.
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