Red Bull Singapore And Udders Ice Cream Hit The Bullseye With An Energetic Icy Cold Treat

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Red Bull Singapore has teamed up with Udders Ice Cream, Singapore’s long-established ice cream parlour, to create a zinger of an icy cold treat – Red Bull mixed with Passionfruit Sorbet.

Red Bull, with its characteristic gold packaging found across supermarkets and convenience stores, is a non-carbonated energy drink with the perfect blend of B-vitamins, taurine and caffeine. It is the quintessential pick-me-up for anyone – from high powered executives to athletes, offering that boost of alertness, endurance and performance to charge through the day.

With months of taste tests and tinkering by Udders Ice Cream to figure out what would complement Red Bull’s distinctive tart and floral taste profile, they found pairing the ‘Red Bull 25% Less Sugar’ Energy Drink with juicy, sun-ripened passionfruit created a winning fusion of sweet, tangy flavours that is both light and refreshing on the palate.

Fans of Red Bull will enjoy the bright and sunny Red Bull mixed with Passionfruit Sorbet as a delectable pleasure – a perfect hot weather treat or a dessert perk-me-up with a kick. “We have always been fans of Udders Ice Cream’s delicious concoctions and we know they will create something special with Red Bull that will hit the spot” shares Jimmy Choo, Marketing Manager, Red Bull Singapore.

“Our ice cream just got supercharged! We are ecstatic to be partnering with a global brand like Red Bull to bring you this energetic and fun flavour, that tastes amazing too. It is a flavour that passionately embraces and celebrates life,” quips Wong Peck Lin, co-founder of Udders Ice Cream.

Red Bull mixed with Passionfruit Sorbet is available at all Udders milking outlets at $4.20 nett per 100ml scoop and $13.60 nett per pint. They are also available on the Udders online store, GrabFood, Deliveroo and Foodpanda at $5 nett per 100ml scoop and $14.65 nett per pint.

Power Up Your Game & Win

From now till 30 April 2022, step up your game with Red Bull and stand to win great prizes. Purchase any 2 cans of Red Bull products (Red Bull Classic, Red Bull Plus or Red Bull 25% Less Sugar) and stand a chance to win Sony PS5 Consoles, Garmin Smart Watches and Red Bull Gaming Mouse Pads.

More details along with participating terms and conditions can be found here.


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