This Chinese New Year, Far East Malls celebrates love and abundance with a line-up of festive experiences from adorable SANRIO CHARACTERS exclusive merchandise and promotions, to Instagram-worthy installations and retail pop-ups that fill the season with joy and cheer!

SPEND & REDEEM: SANRIO CHARACTERS FESTIVE COUPLETS (4 PIECES) SET, REVERSIBLE ORANGE BAGS, AND MATCHING ACRYLIC KEYCHAINS

From 23 January to 8 March, shoppers across all Far East Malls can look forward to a season brimming with gifts and blessings in particular, the much-anticipated Spend & Redeem promotion.
Customers who spend S$68 in a single receipt will receive a super-cute SANRIO CHARACTERS Festive Couplets (4 Pieces) set, redeemable from 23 January perfect for setting the mood this Chinese New Year, whether dressing up your doors or adding a cheerful touch to your homes.
For those looking to make the most of their festive shopping this season, spend S$180 in a single day (across a maximum of two combined same-day receipts) to receive both the SANRIO CHARACTERS Festive Couplets (4 Pieces) set and a versatile, limited-edition SANRIO CHARACTERS Reversible Orange Bag, complete with a matching SANRIO CHARACTERS acrylic keychain.
The SANRIO CHARACTERS Reversible Orange Bags come in five colours, each inspired by a SANRIO CHARACTER’S iconic shade. One side features all five SANRIO CHARACTERS nestled in a festive hamper and donning playful orange hats, while the other flips to reveal a solo motif of your favourite character in a charming pose. Perfect for carrying your oranges this Chinese New Year, each bag adds a pop of cuteness to your festive outfits.
The Pompompurin (Orange), Cinnamoroll (Blue), and Hello Kitty (Red) orange bags are redeemable from 23 January, while My Melody (Pink) and Kuromi (Purple) orange bags are available from 6 February. With limited quantities, be sure to grab your favourite while stocks last!
TAP & WIN: UNLOCK FESTIVE SURPRISES IN THE CHINESE NEW YEAR IN-APP GAME

It’s truly a season of abundance – besides the Spend & Redeem promotion, shoppers can also look forward to receiving exclusive (and delicious) prizes on the shopFarEast app.
Simply spend S$38 in a single receipt and upload it on the shopFarEast app to play the seasonal in-app game, where exciting surprises await behind mystery doors! Featuring adorable SANRIO CHARACTER animations, players can explore the SANRIO CHARACTERS’ cosy village, unlock one of the doors, and reveal a delightful prize.
The game is as fun to play as it is rewarding, with an assortment of exclusive prizes, including dining treats, Far East Malls e-Vouchers, up to 8,888 shopFarEast points, and more!
RING IN THE CHINESE NEW YEAR WITH SANRIO CHARACTERS AT FAR EAST MALLS!
This Chinese New Year, Far East Malls is pulling out all the stops to fill its malls with festive cheer. Fan-favourite SANRIO CHARACTERS make a delightful appearance in installations designed like a welcoming home – complete with colourful couplets, spring blooms, and oriental lanterns that capture the joy, warmth, and harmony of the season.
At Orchard Central, follow a pathway lined with red arches and colourful blossoms that come alive with lights at night, where the SANRIO CHARACTERS, dressed in their festive best, greet visitors with bright smiles. Towering above the pavilion at the entrance to their cosy abode is a giant Hello Kitty, making it a picture-perfect spot for families and friends to celebrate and capture joyful Chinese New Year memories together.
At One Holland Village, the festive atmosphere is in the air, with several larger-than-life SANRIO CHARACTERS installations set up across the main atrium. Snap a picture with My Melody and Kuromi as they pose proudly outside their adorable pink-themed abode, or get a shot with cheeky duo Pompompurin and Cinnamoroll, as they greet you at their home.
Accompanied by all five SANRIO CHARACTERS, a lush mandarin tree stands proudly at the heart of the atrium, its vibrant presence bringing the Season of Love theme to life. Laden with oranges and framed by flourishing foliage, the tree stands as an eye-catching centrepiece that reflects warmth and togetherness woven throughout the seasonal decor across the malls.
The festive spirit continues across other Far East Malls, including Clarke Quay Central, West Coast Plaza, Square 2, and more, where cheerful SANRIO CHARACTERS decorations adorn walls and mall entrances with charming garlands, stickers, and installations. Spot mandarin trees as you go about your shopping sprees, and discover little festive details tucked around every corner of your trail.
RETAIL POP-UPS ACROSS FAR EAST MALLS
This season, shoppers looking to spoil themselves or surprise their loved ones with gifts for the new year are in for a treat! The well-loved SANRIO CHARACTERS retail pop-ups are back, bringing a range of SANRIO CHARACTER merchandise and collectables to multiple locations: Orchard Central from 5 January to 15 February, One Holland Village from 23 January to 8 March, and Clarke Quay Central from 6 January to 8 March – all open daily from 11 am to 9 pm.

Sanrio fans and collectors alike will have plenty to look forward to at the SANRIO CHARACTERS retail pop-ups. A diverse collection of merchandise awaits, from blind boxes and plushies to shirts and even household items – you name it, it’s a Sanrio-themed extravaganza! Shoppers can also look out for new and exclusive seasonal arrivals at the pop-up, offering visitors a fun-filled experience as they hunt for their favourite Sanrio goodies.
MORE FUN & REWARDS WHEN YOU VISIT FAR EAST MALLS & DOWNLOAD THE SHOPFAREAST APP
This season, Far East Malls brings the SANRIO CHARACTERS to life with whimsical installations and interactive photo spots – perfect for capturing memories with your loved ones – that brighten the malls and infuse them with festive cheer. Shoppers can also look forward to a host of captivating performances and engaging activities that the whole family can enjoy, making it a joyful celebration for everyone!
shopFarEast members will enjoy even more perks and deals this Chinese New Year – from dining at favourite restaurants to redeeming yusheng for gatherings and bringing home festive goodies to indulge in.
That’s not all – from 30 January to 6 March, shopFarEast members can also redeem a complimentary, limited-edition Festive Car Decal featuring all five SANRIO CHARACTERS dressed in their Chinese New Year outfits at selected Far East Malls. To redeem, members can simply register their car’s IU in the shopFarEast app and present their shopFarEast profile and wallet page upon redemption at the carparks of the five participating malls: One Holland Village, Orchard Central, West Coast Plaza, Square2, and Clarke Quay Central.
Redemption dates for the SANRIO CHARACTERS Festive Car Decal may vary across participating malls and are available while stocks last.
From 6 February to 6 March, every Friday from 5pm to 7pm, visitors who park at the participating malls and are spotted with the SANRIO CHARACTERS Festive Car Decal will stand a chance to win a S$50 Far East Malls e-Voucher, with five winners selected at one participating mall each week. For more details on the redemption and the latest updates, visit Far East Malls’ official social media platforms on Instagram, TikTok, and Facebook.
Not a member yet? Sign up on the shopFarEast app and enter the promo code <SOL26> to receive a S$5 Far East Malls e-Voucher. There’s plenty to discover in the app – join in on the fun and unlock your treats today!