Get ready for the ultimate curated baby fair for maternity, infant and toddler products and services in Singapore! The Maternity and Infant Trade Association of Singapore (MITAS) is set to redefine the industry with the sophomore edition of the MITAS BabyShow, taking place from 24 to 26 November 2023 at Marina Bay Sands Convention Hall.
With a steadfast commitment to becoming the shared voice of the industry and guardians of parents and their children when it comes to purchasing decisions, MITAS aims to provide the parenting community with unparalleled peace of mind. This is achieved through stringent vetting and curation of members who are united in their ethics and who ensure the authenticity, safety and quality of their products and services. Moreover, by working directly with authorised brands, MITAS ensures that every product purchased at the fair is accompanied by reliable after-sales care support via local brand representatives. At the same time, MITAS is deepening its ongoing collaborations with national agencies that are vital in allowing MITAS members to be a part of national initiatives including Made For Families.
Local-First Approach to Participating Brands
Thanks to the wealth of industry experience within MITAS, visitors can look forward to an informative and enriching experience, featuring premium brands committed to serving the parenting community. With a large range of trusted local brands to cater to every parenting need, the fair will feature pre, peri and post-partum products and services, as well as an impressive slew of products for infants, toddlers and older children alike.
From swim academy, lactation treats, baby apparels, sleep paraphernalia, playpens, travel and dining necessities.
Learn and Play through Informative Talks and Family-Friendly Entertainment
Another exclusive feature of the MITAS BabyShow is a series of talks and classes conducted by experts on a range of parenting topics, as well as an exciting line-up of entertainment to keep little ones enthralled throughout the day. Here’s what families can look forward to:
Friday, 24 November 2023
1pm – 2pm : Pilates for Moms with Cerise Li, Principal Physiotherapist at Evolve Physiotherapy
2pm – 2.30pm : Newborn Sleep Safety with Kiki & Sebby’s product designer Quentin
3pm – 3.45pm : Cocomelon Sing-Along Session with Rascal and Friends
4pm – 5pm : Winning at Weaning Class with Ms Tan Shi Ling, Senior Dietitian at Mount Alvernia Hospital, in collaboration with Lilo and Motherswork
5pm – 5.15pm : Moo Moo Kow Baa Baa Sheepz Meet & Greet Session
Saturday, 25 November 2023
11.30am – 12pm : Jingle Read and Rhyme session with National Library Board
1pm – 3pm A series of talks by Thomson Medical Centre as follows:
i) 1pm – 1.40pm : Beyond One Child: Elective Egg Freezing for Extending Fertility with Dr. Janice Tung
ii) 1.40pm – 2.20pm : Taking Charge of your Confinement Journey with Traditional Chinese Medicine physician, Ms Seah Ai Wei
iii) 2.20pm – 3pm : The Art of Newborn Care with Head of Department at Thomson ParentCraft Centre, Ms Chen Li Qin
3pm – 3.45pm :Cocomelon Sing-Along Session with Rascal and Friends
4pm – 5pm : Bub Crawl Competition with RaaB Family and Hey Tiger
5pm – 5.15pm : Moo Moo Kow Baa Baa Sheepz Meet & Greet Session
5.15pm – 6pm : Storytelling by Breastfeeding Mothers Support Group (BMSG)
Sunday, 26 November 2023
11.30am – 12pm : Jingle Read and Rhyme session with National Library Board
1pm – 2pm : 10 Tips for a Healthy Pregnancy with Dr. Ryan Lee, Obstetrician and Gynaecologist at Thomson Medical
2pm – 3pm : Storytelling by Breastfeeding Mothers Support Group (BMSG)
3pm – 3.45pm : Cocomelon Sing-Along Session with Rascal and Friends
4pm – 5pm : Journey to Great Oral Health for Expecting Mums and Kids with Dr. Charlotte Goh, Thomson Dental Centre
5pm – 5.15pm : Moo Moo Kow Baa Baa Sheepz Meet & Greet Session
5.15pm – 6pm : Parent-Child Dance Off with STEP Studio
Visit MITAS BabyShow 2023 and look forward to informative talks by industry experts on a wide range of topics like elective egg freezing and baby weaning; family-friendly entertainment including Cocomelon Sing-Along sessions and read and rhyme sessions by the National Library Board; and shop attractive deals and quality products from a curation of trusted brands such as Lilo and Singapore Lactation Bakes!
Be sure to head down to the fair to check out these exclusive offers and more!
Dates : 24 to 26 November 2023
Location: MBS Event Hall B, 10 Bayfront Avenue, Singapore 018956
(Nearest MRT: Bayfront)
For more information, please visit https://babyshow.mitas.org.sg/.
1 Comment
Thank you for sharing this!