Mistral Ventures into Hair Care with Radiance, Its First Launch Beyond Home Essentials

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Mistral proudly introduces its latest breakthrough in hair care: the Radiance Pro and Radiance Lite hair dryers. Engineered with advanced technology and a sleek aesthetic, these tools are designed to deliver smooth, frizz-free results in minutes.
Catering to the modern consumer’s demand for both performance and style, both models offer salon-quality outcomes while staying true to Mistral’s commitment to practicality and affordability.
BUILT TO BRING OUT YOUR RADIANCE 
Engineered for performance and ease of use, Mistral’s Radiance hair dryers are equipped with advanced features designed to improve hair health, reduce frizz, and simplify daily routines.  
Key Features Include: 
500 Million Negative Ions 
Delivers high-concentration ionisation to neutralise static, reduce frizz, and enhance shine by sealing in moisture and smoothing the hair cuticle. 
110,000 RPM Brushless DC Motor 
Provides powerful, high-velocity airflow for fast drying while maintaining a quiet operation at just 74–77 dBA. Ideal for quick styling without high noise disruption. 
NTC Smart Thermostat Technology 
Adjusts temperature up to 100 times per second (Pro model) to prevent heat damage and ensure even, consistent airflow. 
Up to 9 Customisable Speed and Temperature Settings 
Includes 3 wind speeds and 3 heat levels, along with Cold Air and Auto Temp Cycle modes for full styling control across all hair types. 
Smart Filter Auto Clean Mode 
Activates with a 10-second press of the cold air button, enabling automatic internal cleaning to maintain performance and extend product lifespan. 
Compact and Lightweight Design 
Weighing just 360g, Radiance is travel-friendly and ergonomically designed for daily use with minimal hand fatigue. 
AVAILABLE MODELS 
The Mistral Radiance Hair Dryer is available in two models. The Radiance Lite comes in Floral White and Nickel Grey, retailing at $79 (RRP: $199). The Radiance Pro is available in Luna Grey, with a retail price of $169 (RRP: $499). 

 

REVIEW ON MISTRAL RADIANCE PRO

We tried the Radiance Pro and it’s a game changer. The ultra-lightweight design makes it a joy to use, while the powerful yet quiet airflow cuts drying time without the noise. It’s incredibly comfortable to hold and easy to maneuver, ideal for extended styling sessions or travel. Despite its compact size, the airflow is strong and efficient. What’s even more impressive is how quietly it runs, maintaining a relatively low noise level, which adds to the overall user comfort. The 500 million negative ions really do their job, our hair came out noticeably smoother, shinier, and far less frizzy, even without the use of additional styling products.

What stood out most was the smart temperature control powered by NTC Thermostat Technology. The heat stays consistent and never feels overwhelming, which is a huge win for anyone concerned about long-term hair health or damage. The range of customizable settings—from heat levels to wind speeds, plus Cold Air and Auto Temp Cycle modes, gives us full control across different styling needs. Add to that the sleek, modern design and an intuitive interface that’s easy to use from day one. And the auto-cleaning filter? A thoughtful touch that keeps maintenance stress-free. The Radiance Pro feels like a salon-quality tool that fits perfectly into an everyday routine that is stylish, smart, and seriously effective.

AVAILABILITY 
The official launch for the new Radiance Lite and Radiance Pro models will roll out in two key phases: 
19 May – 2 June 2025 (Exclusive Launch) 
  • LAZADA: Radiance Pro 
  • TikTok Shop: Radiance Lite 
  • Mayer eStore: Radiance Lite & Pro 
From 2 June 2025 onwards 
Both Radiance Lite and Radiance Pro will be available across Mayer’s Official Stores on all major platforms: 
LAZADA, Shopee, TikTok Shop, iShopChangi, and at www.mayer.sg
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