Christmas is arriving early at CapitaLand malls, with Starbucks bringing a beary magical festive experience to shoppers across Singapore. In celebration of the holiday season and Starbucks Singapore’s 30th anniversary, CapitaLand and Starbucks have teamed up for “Brewing Up Christmas Magic at CapitaLand Malls”, Singapore’s largest Starbucks holiday takeover.
Running from 11 November to 31 December 2026, the islandwide campaign spans 16 participating CapitaLand malls and multiple workspace properties, featuring larger-than-life Starbucks Bearista installations, immersive photo opportunities, interactive activities, exclusive merchandise, festive treats and shopping rewards.
Meet the Five Festive Starbucks Bearistas
Five adorable Starbucks Bearistas – Dasha, Jam, Brewster, Snowmallow and Star – are making their biggest appearance in Singapore this Christmas through a series of larger-than-life displays and coffee-inspired festive installations.
Visitors can meet the adventurous Brewster at Bugis Junction and CQ @ Clarke Quay, discover the spirited Dasha at Bugis+ and Funan, and say hello to the cheerful eight-metre-tall Star at Raffles City Singapore. Other participating malls will also feature the classic Bearistas dressed in their signature black Starbucks caps and festive red aprons.
The displays incorporate familiar Starbucks red and green cups alongside seasonal decorations such as candy canes, Christmas trees and cosy stockings, creating plenty of opportunities for festive photographs.
Shoppers can also take part in the social media contest from 11 November to 11 December 2026. Simply snap a photo with a favourite Bearista inflatable, follow @CapitaLandMallsSG, @StarbucksSG and @CapitaStarSG, share the photograph on a public Instagram account and tag the accounts as well as a friend. Eight lucky winners will each receive a CapitaLand-exclusive Starbucks 12oz Ceramic Mug with Bearista Plush, worth $36.90.
The Bearista Holiday Experience: Coffee, Creativity and Festive Fun
At the heart of the campaign is The Bearista Holiday Experience, a travelling pop-up where visitors can meet all five Bearistas under one roof and enjoy a range of interactive experiences.
The pop-up will take place at:
- Raffles City Singapore: 11–22 November 2026
- Bugis+: 25 November–6 December 2026
One of the main highlights is Starbucks Singapore’s first-ever Create-Your-Own Cold Foam Beverage Bar, where visitors can explore collaboration-inspired cold foam flavours including Hojicha, Matcha and Strawberry.
There are also two exclusive creations to look forward to. At Raffles City Singapore, visitors can try the Kaya Toast Cold Foam with Buttery Croutons, available only from 11 to 22 November. At Bugis+, the Chocolate Chip Cookie Cold Foam, featuring Cookie Dough Cold Foam topped with Dark Chocolate Shavings, will be available exclusively from 25 November to 6 December.
Coffee enthusiasts can also explore interactive coffee discovery stations at both locations.
At Raffles City Singapore, the Starbucks Roast Spectrum experience features guided tastings of Starbucks Christmas Blend Blonde Roast and Dark Roast, alongside Starbucks Colombia. The coffees are paired with lemon loaf, cookie and cheesecake to highlight their distinctive flavour notes. Visitors can also make their own coffee scrub using repurposed spent coffee grounds.
At Bugis+, The Art of Aroma – A Coffee Journey Across Origins takes visitors on an exploration of coffee aromas and flavours from Latin America, Africa and Indonesia.
CapitaStar members can also enjoy an exclusive Starbucks Coffee & Craft Workshop for two with a minimum spend of $60. At Raffles City Singapore, participants can discover the story behind Christmas Blend through guided coffee tastings and create their own coffee scrub. At Bugis+, the A World of Coffee Flavours workshop explores coffee-growing regions and aroma comparisons, followed by a hands-on activity transforming a used Starbucks paper bag into a practical wallet.
To unlock the experiences at The Bearista Holiday Experience, shoppers can enter the reward code BEARISTA through the CapitaStar app.
Exclusive Merchandise and Bearista Collectibles
There is plenty for Starbucks fans and collectors to explore, with a specially curated selection of seasonal favourites, limited-edition collectibles and event-exclusive keepsakes available at The Bearista Holiday Experience.
One of the highlights is Bearista’s Little Wardrobe, an exclusive Dress-a-Bearista activity where visitors can choose a gingerbread Bearista and personalise it with an additional outfit that reflects their style.
Starbucks Rewards members can enjoy 10% off Starbucks merchandise with a minimum spend of $80 at The Bearista Holiday Experience at Raffles City Singapore and Bugis+.
There are also additional rewards with purchases:
- Receive a Buy-1-Get-1-Free Venti beverage voucher with every merchandise purchase. The voucher is valid at nine participating Starbucks stores in CapitaLand malls.
- Redeem an event-exclusive Bearista pin set with every $100 spent at The Bearista Holiday Experience pop-up, while stocks last.
Visitors can also explore the Starbucks Bearista Plushie Wall, showcasing the beloved Bearista characters in different festive personalities and expressions.
Discover Your Inner Starbucks Bearista
Wondering which Bearista best matches your personality? Shoppers can take the interactive Discover Your Inner Starbucks Bearista personality quiz to find out which of the five festive characters shares their unique charm and discover their Go-To Starbucks drink.
Participants can also receive limited-edition Bearista stickers until 6 December 2026.
Another meaningful highlight is A Toast to 30 Years of Memories. Every Cup Tells a Story, an installation created entirely from Starbucks cups to commemorate Starbucks’ 30th anniversary in Singapore. Each cup represents the connections, conversations and memories shared over coffee through the years.
Customers are also invited to share their favourite Starbucks memories at www.starbuckssingapore30th.com as part of the brand’s anniversary celebration.
Exclusive Starbucks Iced Hazelnut Bianco Latte
Coffee lovers can look forward to an exclusive festive beverage available at participating Starbucks stores in CapitaLand malls from 11 November to 31 December 2026.
The Starbucks Iced Hazelnut Bianco Latte combines hazelnut, velvety milk and rich white chocolate, topped with Starbucks signature espresso. The result is a beautifully layered drink with a delicately nutty finish.
Available in Grande size at $8.60, this limited-time beverage offers another reason to enjoy a festive coffee break while shopping.
More Festive Rewards with CapitaStar
Beyond the Bearista experiences, shoppers can enjoy additional rewards through CapitaLand’s festive shopping promotions.
From 11 November to 24 December 2026, shoppers can receive up to $25 in eCapitaVouchers when they meet the minimum spending requirements at participating CapitaLand malls on weekdays.
The Spend and Redeem promotion offers different rewards depending on the mall:
- Aperia Mall, Kallang Wave Mall and Sengkang Grand Mall: Spend $60 to receive a $5 eCapitaVoucher.
- SingPost Centre: Spend $120 to receive a $10 eCapitaVoucher.
- Bedok Mall, Bugis+, CQ @ Clarke Quay and Lot One Shoppers’ Mall: Spend $150 to receive a $12 eCapitaVoucher.
- Bugis Junction, Funan, IMM, Junction 8, Plaza Singapura and The Atrium @ Orchard, Tampines Mall and Westgate: Spend $180 to receive a $15 eCapitaVoucher.
These promotions require payment using an eligible linked payment method or eCapitaVoucher and are subject to daily redemption limits and other terms and conditions.
There is also an exclusive promotion for CapitaStar members who have linked their DBS/POSB payment methods. Spend a minimum of $250 in a single transaction at participating malls to receive a $10 eCapitaVoucher, subject to the promotion’s redemption limits and availability.
Collect Starbucks Bearista Stamps for More Rewards
From 11 November to 31 December 2026, CapitaStar members can participate in The Bearista Holiday Experience with CapitaStar by completing activities through the CapitaStar app.
Activities include discovering their inner Starbucks Bearista through the personality quiz, linking preferred payment methods, shopping, spending and participating in other campaign experiences. Each completed activity earns Starbucks Bearista Stamps.
Collect 30 stamps to complete the festive progress bar and exchange them for a chance to receive surprise rewards, including up to 100,000 STAR$® (worth $100 in eCapitaVoucher) or exclusive Starbucks merchandise.
Rewards include:
- Bearista Cushion (worth $35.90)
- Bearista Pouch Bag (Big) (worth $22.90)
- Bearista Reusable Bag (Small) (worth $9.90)
- 16oz Bearista Water Bottle (worth $20.90)
- Bearista Pouch (Small) (worth $19.90)
- 17oz Bearista Stainless Steel Christmas Tumbler (worth $49.90)
- 14oz Bearista Ceramic Mug with Saucer (worth $36.90)
More Christmas Activities Across CapitaLand Malls
The festive celebrations extend beyond Starbucks, with various seasonal events, shopping promotions and activations taking place across CapitaLand malls.
Some highlights include:
- Bugis Junction: Explore holiday beauty collections from Kylie Cosmetics, M·A·C, shu uemura and NARS.
- Bugis+: Visit the LANEIGE Holiday Beauty Fest from 14 to 27 December 2026 at the Level 2 Atrium. There will also be a HaveFun Live Show Xmas Party on 24 and 25 December.
- Funan: Harry Potter fans can explore the Harry Potter 25th Anniversary x Miniso Pop-Up, running from 7 November 2026 to 29 November 2027.
- IMM: The IMM’Home Top Spenders campaign runs from 11 November 2026 to 31 January 2027, with monthly $1,000 eCapitaVoucher prizes for top Home & Living spenders and an OSIM uDivine V2 Massage Chair for the overall top spender.
- Kallang Wave Mall: Welcome the new year with Cheers to 2027!, a music-themed festive experience running from 14 December 2026 to 3 January 2027.
- Plaza Singapura and The Atrium @ Orchard: Enjoy More of Every Moment, featuring eCapitaVoucher rewards across selected dining, hobbies, fashion, sports, home furnishing and electronics purchases.
- SingPost Centre: Discover beauty deals at the LANEIGE Open to Wonder activation from 9 to 15 November 2026.
- Sengkang Grand Mall: Visit the Christmas & New Year’s Crafters Market from 18 to 27 December 2026 and 28 December 2026 to 7 January 2027.
- Tampines Mall: Enjoy the Right Where You Are shopping promotion, running until 31 December 2026.
- Tekka Place: Celebrate A Joyful Christmas from 27 November to 31 December 2026, with festive spending rewards.
With larger-than-life Bearista displays, creative coffee experiences, exclusive festive beverages, collectible merchandise and shopping rewards, CapitaLand and Starbucks are bringing plenty of Christmas cheer to malls across Singapore.
Whether you are a Starbucks fan, a coffee enthusiast, a Bearista collector or simply looking for festive activities and photo opportunities, there is something to discover throughout the holiday season.
Campaign Details
Event: Brewing Up Starbucks Christmas Magic at CapitaLand Malls
Date: 11 November – 31 December 2026
Venue: 16 participating CapitaLand malls and multiple workspace properties across Singapore
The Bearista Holiday Experience:
- Raffles City Singapore: 11–22 November 2026
- Bugis+: 25 November–6 December 2026
For more information, please visit https://www.capitaland.com/sg/en/shop/malls/discover/Brewing-Up-Starbucks-Christmas-Magic.html
Follow CapitaLand Malls Singapore:
Instagram: @CapitaLandMallsSG
TikTok: @CapitaLandMallsSG
Facebook: @CapitaLandMallsSG
