Annual Pageant For Expecting Mums – A Welcome Highlight in 2020

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“Mrs Beautiful Bump 2020” is in its second year running as the official pageant for pioneering maternity and baby wellness centre Beauty Mums & Babies (“BMB”), comprising of a virtual pageant, in collaboration with sponsors that share the same vision as BMB – to care for mothers and babies in Singapore.

2020 brings back the Mrs Beautiful Bump title to promote confidence, foster new friendships and a mini glammunity (glam and community) for new and expecting parents in Singapore. With the pageant, BMB and its event partner parenting community Beary Lovely aims to offer new parents the support and resources that they need during their pregnancy journey and be the best person for themselves and their families.

More parents are tuning in to online resources to help them achieve the best pregnancy and parenting experience possible. Founder of BMB Genah Lim says, “With the support of our event partners and sponsors this year, we hope to make this a positive journey for parents-to-be to not just learn to be great parents, but also to enjoy the journey themselves.”

The CBM 2020 will be yet another milestone in BMB’s long history as the leader in the Maternity & Baby Wellness scene in Singapore, having served over 50,000 mothers and families since 2009. Familiar maternity and baby essentials brands including PIGEON, StemCord, Milky Way, My Print Story and LILO Ikan Bilis Powder will be supporting the event once again, as well as new sponsors Yuan Collagen, Popcornz Studio and Little Zebra.

Amidst the fun and joy surrounding the pageant, Mrs Beautiful Bump 2020 this year will also bring together speakers from practiced Lactation Consultant of Sister Kang Pte Ltd, Ms Kang Phaik Gaik, Singapore Medical Group (SMG), Mums In Sync and Natural Produce to share popular parenting topics, ranging from understanding your delivery options, what to expect at your hospital discharge, breastfeeding management, caring for your newborn and more. Admission to both the pageant and the webinar series is free, and attendees will receive exclusive doorgifts from participating sponsors.

Registration (Pageant & Webinar):

Our Parenting World – OPW Media is the official media partner for Beauty Mums & Babies (“BMB”) – Mrs Beautiful Bump 2020. New parents and parents-to-be can look forward to grand prizes, exclusive doorgifts and hot parenting topics at this year, Mrs Beautiful Bump 2020 and Webinar series.

Celebrating Beautiful Mums – Mrs Beautiful Bump Pageant 2020

Dates: 19 Oct – 30 Nov, 2020

Pageant Timeline:

Submissions open: 19 Oct, 11am (closes 15 Nov, 11.59pm)
Voting begins: 16 Nov, 3pm (ends 21 Nov, 12pm)
Announcement of Top 10 Finalists: 21 Nov, 3pm
The Finals (Zoom): 22 Nov, 12:00pm to 2:00pm

Webinar Series:
19 Nov 2020, 7.30pm – 9.30pm:
Cord Blood & Cord Stem Cells Banking- Why store? by Diana Pwa, StemCord
Hospital Discharge – What to expect? / Steps to successful breastfeeding by Ms Kang Phaik Gaik, Director, Sister Kang Pte Ltd, International Certified Infant Massage Instructor, President of IAIM Singapore Chapter
21 Nov 2020, 10am – 2pm:
Wellness Within – Sleep Well & Sound by Mdm Teo Wei Wei, Director, Natural Produce
Exercises to Manage Diastasis by Ms Kareen Lai, founder of Mums in Sync
Delivery Options and What to Expect During Labour by Dr Dr Ida Ismail-Pratt, OB/GYN, SMG

Key highlights for the event include:

Mrs Beautiful Bump 2020 – The main highlight:

○ Expecting mums between 16 to 24 weeks can participate in a light and interactive virtual pageant by submitting their entries via the Pageant’s landing page.
○ Nominees can invite their friends, family and followers to like their photos on the event’s official Facebook Event Page, with the top 10 finalists narrowed down to the photos with the most number of likes.
○ The top 10 finalists stand a chance to win attractive prizes worth up to $10,000 sponsored by BMB and participating brands such as PIGEON, Abbott, Milky Way, My Print Story, Yuan Collagen, Popcorn Studio, and more!

Webinar series: Educational programmes over 2 days featuring hot parenting topics:

○ Join doctor and paediatrician from Singapore Medical Clinic in their talks about how to prepare for childbirth and understanding your newborn baby’s cues from Day 1, Director of Sister Kang Pte Ltd, International Certified Infant Massage Instructor, President of IAIM Singapore Chapter and IBCLC Lactation Consultant Ms Kang Phaik Gaik as she answers the common questions mothers have after delivery and how to prepare for a smooth breastfeeding journey, Ms Diana Pwa from StemCord Singapore on how storing cord blood and cord stem cells can help your family, fit-mum Ms Kareen Lai from Mums In Sync with her tips on exercises to manage diastasis, as well as Director of Natural Produce Mdm Teo Wei Wei and her take on how mothers can achieve better sleep naturally!
○ Attendees receive complimentary doorgifts from participating sponsors worth up to $100

For more information, please visit
Official Facebook Event Page:



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