Experience a New Retail and Lifestyle Concept at Paragon Level 3

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Paragon has taken style to a new level at Paragon Level 3 with a new retail and lifestyle concept and new brands.

Shoppers can look forward to the refreshed 15,000 sqft concept that celebrates diversity, free-flow and open marketstyle expression, bringing together curated fashion brands for a transformative shopping experience ranging from fashion, beauty, bags and accessories, dining and lifestyle brands. What’s more, shoppers can indulge in the latest offerings and exclusives with frequent injection of new concepts and merchandise.

This exciting new zone will now offer new brands including: 

Amaris – niche fragrances boutique

Anne Fontaine – French-based women fashion

D2-i – contemporary designer labels from Indonesia

Escentials – spellbinding selections of the finest beauty products

Flaming Queen – contemporary international brands for home scenting

Halcyon & Crane – Western-meets-Sichuan café style dining

Hue – comfortable, stylish European-made shoes

Make Up Store – Scandinavia’s leading cosmetic brand

Moiselle – stylish designs and high quality European fabric

POIS – Asia’s esteemed multi-brand fashion

SABRINAGOH – home-grown fashion designer

Samsonite for Her – first concept store for ladies by Samsonite

SWIMS – Norwegian fashionable shoe brand with a bold personality

Sulin Serio – bespoke collection of jewelry

With such a wide selection of fashion labels and brands, you can find what you want and satisfy your fashion, style and make up needs at Paragon Level 3.

In addition, to celebrate the official launch, shoppers can also enjoy exclusive shopping offers and privileges at participating brands on Level 3 from 28 March to 21 April 2019. Details as follows: 

FASHION & MUSIC Photography Studio

As part of the celebration activities, Paragon is partnering Huawei for an exclusive #PARAGONxHUAWEI Photo Contest from 28 March to 21 April, where one lucky shopper stands a chance to win the newest HUAWEI P30 Pro! The Fashion & Music photography pop-up studio on level 3 will let shoppers have fun creating their own photoshoot with different music genre inspired backdrops. Top three photos will be selected for voting on Facebook where three voters stand to win $60 Halcyon & Crane dining vouchers.

Creative Weekends

For four consecutive Saturdays starting from 30 March, shoppers can enjoy complimentary hands-on activities at this new Level 3. Shoppers just need to register and reserve a slot to enjoy the following activities:

30 Mar & 6 Apr – Beauty Talk by MAKE UP STORE

13 Apr – DIY Marbling

20 Apr – Artisanal Leather Crafting

For more details, visit www.paragon.com.sg or Concierge at Level 1.

Shopper Rewards

Shoppers who spend a minimum of $500* will stand a chance to win the latest HUAWEI P30 Pro. In addition, shoppers who spend a minimum of $800* at any stores in Paragon will receive $20 SPH Malls vouchers and $20 Level 3 Style vouchers.
*Max 3 combined receipts 

Spring Summer Serenade

From 28 Mar to 21 Apr 2019, there will also be a Spring Summer showcase at level 1 Main Atrium featuring some of the latest Spring Summer 2019 (SS19) collection from MCM, MOSCHINO, Salvatore Ferragamo, A|X Armarni Exchange, CK Calvin Klein, DKNY and Scotch & Soda. Shoppers will also get a sneak preview of the edgy, ready-to-wear SS19 collection from hyped high fashion streetwear Off-White™, which will showcase its collection at the main atrium ahead of its boutique opening in Paragon in the second half of 2019.

Shoppers can also immerse in Instagram moments against its Parisian fashion street backdrops and take part in activations by MCM, Moschino and Off White™ and stand to walk away with some exclusive gifts. 


Address: 290 Orchard Road, Singapore 238859

Operating Hours: 10am to 10pm Daily

To find out more about Paragon and Paragon Level 3, please visit the following as follows:

Website: www.paragon.com.sg

Facebook: Paragon Shopping Centre

Instagram: @paragon.sg

Official hashtags: #PARAGONL3 #PARAGONxHUAWEI 



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