Held in the heart of Holland Village, Village Encounters features family and pet-friendly social game zones, wellness activities and live performances. Admission is free for all ages, and visitors who spend a minimum of S$30 in a single receipt at participating merchants, such as Sweet Cheeks, Wala Wala, Hyggerium (see below for participating list of partners), will receive a complimentary Village Encounters Festival Pass (limited to the first 1,000 redemptions), unlocking exclusive onsite perks including complimentary drink redemption, free workshop access, a photobooth pass and the chance to win exclusive cash vouchers.
At the centre of the activation will be an Art Jam Backdrop, a giant collaborative canvas where visitors can leave their mark by contributing to a community artwork. Festivalgoers can also look forward to interactive games including Giant Beer Pong with prizes to be won, alongside family-friendly activities such as neon face painting and a glow-in-the-dark bracelet-making station. Paw-rents and their furry companions can also get active together at the Paw Quest Zone, featuring fun challenges and plenty of photo-worthy moments. Open to all visitors, Festival Pass holders will enjoy one complimentary physical print at the pet-friendly photobooth. More exciting pet-friendly experiences will be announced in the lead-up to the festival.
The two-day festival will also come alive with live entertainment, featuring roving performances by MSUKUMO SG, band performances featuring Khim Ng and Jacklyn, and DJ sets from DJ Shane, DJ Sirkid and DJ Luqhere.
Across the weekend, Festival Pass holders who complete all onsite activities listed on their pass, will also be able to redeem a complimentary HIDDEN Village Trail Ticket (worth $49.90), extending their journey beyond the festival itself.
Available until 31 December 2026, the HIDDEN Village Trail invites participants to continue discovering Holland Village at their own pace through a series of curated stops, secret gems and interactive challenges across the precinct. Those who successfully complete the trail will receive a limited-edition Holland Village tote bag and commemorative Monopoly keychain as exclusive keepsakes of their adventure.
The pop-up celebrates the unique charm of Holland Village, inviting visitors to rediscover one of Singapore’s most walkable neighbourhoods while exploring participating F&B, retail and lifestyle businesses. Organised by the Singapore Nightlife Business Association, in partnership with Enterprise Singapore and brought to life by festival director Invade, known for immersive experiences including ARTBOX Singapore and the Weekend Brew Club, Village Encounters transforms the precinct into a vibrant destination where visitors can play, connect and vibe together from day to night.
About District After Dark
District After Dark (D.A.D.) is a placemaking initiative that transforms precincts across Singapore into vibrant after-hours destinations through curated street party experiences. Co-created with local businesses, creative communities, and cultural partners, each edition showcases the unique character of its district by bringing together food, retail, art, music, and community, encouraging people to discover, connect with, and experience the city after dark.
About Singapore Nightlife Business Association
SNBA is a dynamic organisation dedicated to advancing the vibrant nightlife scene in Singapore. As the collective voice of the nightlife industry, SNBA tirelessly advocates for its diverse members, including entertainment venues, bars, pubs, clubs, karaoke establishments and restaurants. SNBA’s mission centres on enhancing the overall night-time experience, promoting responsible nightlife operations, fostering collaboration among stakeholders, and celebrating Singapore’s cultural heritage. With a strong commitment to safety and security, SNBA plays a pivotal role in ensuring that Singapore’s nightlife remains vibrant, responsible, and essential to the nation’s identity and economy.
For more information, visit https://snba.org.sg.
About INVADE
Invade is a Festival Agency in Southeast Asia. By transforming spaces of potential into opportunities, we build and deliver immersive experiences that are not just unique but also authentic. Over the past 166 years, Invade has built a strong micro-ecosystem of 40,000 retail startups, F&B concepts, and a creative community. Invade runs some of the largest artisan markets and flea markets in Singapore. Invade also hosts large-format creative festivals such as Artbox and Shilin Singapore, bringing the best of creative markets from the region with each city’s installation infused with local flavour.
For more details, please visit https://byinvade.co/
