All the season’s latest beauty innovations and trends you need to know are at “House of Sephora”
Sephora Singapore invites the beauty community to Unlock the Best of Beauty with the season’s latest innovation at “House of Sephora”. Previously known as Sephora Press Day, the biannual press event is back with a fresh, new and stronger Sephora identity, while featuring the same exciting newness and innovation that guests know and love.
Industry insiders and beauty enthusiasts can look forward to discovering the newest products, and get inspired to celebrate the golden moments in makeup, skincare and haircare. Gold Beauty Pass Members can also redeem points to secure an invite and meet the brands they love.
For the first time, there is also a dedicated space that celebrates products that went viral on TikTok.
COMPLEXION CONTINUES TO RULE WITH THE #CLEANGIRL TREND
With over 2.6 billion views on TikTok (and counting), the meteoric rise of the #CleanGirl trend has shone a spotlight on the complexion category with many looking to replicate the minimalist makeup look that enhances their natural features. We often overlook the importance of a bulletproof base and complexion products never get the attention they deserve – until today. Check out these latest launches from Sephora Singapore to achieve that snatched, flawless base:
● KVD Beauty Good Apple Serum Full Coverage Foundation
Launch Date: 16 Feb
● Tarte Maracuja Juicy Foundation
Launch date: 9 Mar
● Patrick Ta Major Skin Creme & Powder Foundation Duo
Launch Date: 11 May
Complete the trend with these must-have lip & brow newness!
● Charlotte Tilbury Pillow Talk Blush Wand
Launch date: 9 Feb
● Anastasia Beverly Hills Summer Proof Brow Kit
Launch date: 7 Apr
● Rare Beauty Soft Pinch Tinted Lip Oil
Launch date: 6 Apr
● Smashbox Halo Sheer To Stay
Launch date: 9 Mar
HARDWORKING HYBRIDS JOIN YOUR SKINCARE RITUAL
After three years of living in a pandemic, self-care has certainly emerged as a mainstream movement – and there is no better way for beauty lovers to enjoy some well-deserved “me time” than with a pampering skincare regimen. With higher expectations for skincare products to contain efficacious ingredients, brands are becoming increasingly innovative with their product formulations. From hardworking hybrids that contain potent ingredients to feel-good luxury skincare that helps complete your relaxing ritual, Sephora Singapore has you covered for every lifestyle and need. Feel lit from within with these skincare saviours:
● Biossance Squalane + Vitamin C Rose Moisturizer
Launch date: 20 Apr
● Tatcha The Skin Serum
Launch date: 11 May
● Caudalie Vinoperfect Brightening Eye Cream
Launch date: 11 May
● Supergoop! Glow Screen SPF 40 (Dawn)
Launch date: 20 Apr
● Dr. Jart+ Pore Remedy Smoothing Primer
Launch date: 20 Apr
● Kopari Moisture Whipped Ceramide Cream
Launch date: 26 Jan
SALON GRADE HAIR PRODUCTS FOR YOUR HOME
Most of us are no stranger to subjecting our hair to heat styling, chemical treatments, or excessive sun exposure. The good news is – recreating the salon experience in the comfort of your home is not only possible, but easily achieved with the latest haircare launches at Sephora Singapore. Add life to those tresses and show them some TLC with powerful and efficacious treatment products. Unlock smoother, stronger, hair with this season’s latest hair care launches at Sephora Singapore:
● Briogeo Megastrength + Caffeine + Biotin Peptide Density Serum
Launch date: 20 Apr
● Ouai Anti-Dandruff Shampoo
Launch date: 26 Jan
● Living Proof Triple Bond Complex
Launch date: 11 May
● JVN Complete Instant Recovery Serum
Launch date: 20 Apr
● Fekkai Apple Cider Triple Cleanse Scalp Scrub
Launch Date: 9 March
Find out more about Sephora at https://www.sephora.sg
