HOKA Opens First Singapore Brand Store at ION Orchard

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HOKA, a leader and innovator in the running and performance shoe industry, is set to make waves in Singapore with the launch of its first physical outlet at ION Orchard. As a division of Deckers Brands (NYSE: DECK), HOKA has long been at the forefront of innovation in the industry, continuously pushing boundaries and redefining standards with its fearless approach to product development.

HOKA emerged from the rugged terrain of the French Alps with a mission to address the universal challenge of maintaining momentum while running. With each stride, HOKA defied conventional limits and ushered in a new era of possibility. In the face of unanswered questions, HOKA forged a revolutionary path, driven by a vision to empower individuals to do more than merely run, but to fly down the trails. Innovation beats at the core of the HOKA Brand, forever reshaping the industry and infusing joyful performance into every movement, regardless of terrain or aspiration.

At the heart of HOKA’s store concept lies a celebration of nature’s grandeur and the spirit of exploration. Drawing inspiration from its birthplace on the Mont Blanc, the highest peak in the Alps, the store’s design pays homage to the breathtaking landscapes that have shaped the brand’s identity. From mountain profiles to rock-shaped seating, every element within the store serves as a testament to HOKA’s commitment to freedom and adventure. Urban and natural landscapes converge seamlessly, inviting customers to embark on a journey of discovery and self-expression.

The new HOKA outlet at B4 ION Orchard presents a comprehensive range of footwear, catering to diverse needs from everyday walking shoes to high-performance running gear suitable for both lifestyle and outdoor pursuits. Additionally, the store offers a selection of apparels, lifestyle products, and accessories to complement every individual’s active lifestyle. As the first brand store in Singapore, it is equipped with cutting-edge technology, including the revolutionary 3D foot scanner – Safesize. Harnessing the power of Artificial Intelligence and machine learning, Safesize delivers personalised recommendations, ensuring an optimal fit and enhancing the overall shopping experience. 

HOKA Brand Store
Address: HOKA ION Orchard (Orchard Turn, 2, Singapore 238801 #B4-27)
Opening Hours: 10am – 10pm (Daily)


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